Free ebook
Automations
Automation Basics 101
Find the follow-up gaps that cost you jobs. Learn the basics of automating your home service business.
Free resources
Better systems.
Start here. For free.
Corey's ebooks, follow-up sequences, AI cheatsheet, and bill tracking system. Built for home service operators who want more leads, better follow-up, and a clearer view of their numbers.
The MSR resource library
Pick your next move.
Real guides. Practical systems. Yours for free.
Free ebook
Follow-up
Text & Email Sequence 101
A plug-and-play follow-up framework for turning quiet leads and open estimates into conversations.
Free guide bundle
Lead generation
Facebook Ads Guide
Get Corey's Facebook advertising playbook for home service companies. Includes the Google Ads guide too.
Free guide bundle
Lead generation
Google Ads Loophole
Explore Corey's Google Ads strategy for bringing in more high-intent leads. Includes the Facebook Ads guide too.
Free cheatsheet
AI systems
AI Systems Cheatsheet
86 automation ideas for lead capture, follow-up, booking, and the back office. Pick the systems your business needs next.
Free spreadsheet
THE OPERATOR PROFIT SYSTEMKnow your bills.
Know your numbers.Break-even · Expenses · Profit
Know your numbers.Break-even · Expenses · Profit
Profit & cash flow
Bill Tracking System
Track your bills, know your break-even point, and see what it takes to stay profitable with the Operator Profit System.
Your next step is included. Get your resource by email, plus an invitation and reminders for Corey's free lead generation training. Live Wednesdays at 7 PM Eastern.
More ways to get started
Three quick self-checks.
01
The Lead Generation Scorecard
Six questions that tell you whether your marketing problem is traffic, conversion, speed, or sales follow-up.
Open the resource →02The Five-Minute Follow-Up Audit
A fast audit that exposes exactly where new leads and open estimates are falling out of your process.
Open the resource →03The Landing Page Funnel Map
The five-part path that turns an ad click into a tracked and properly followed-up sales opportunity.
Open the resource →Resource 01
The Lead Generation Scorecard
Give yourself one point for every statement that is true.
- We know exactly how much it costs to generate one qualified lead.
- Each major service has its own focused landing page.
- A new lead receives a response in less than five minutes.
- We track leads through booked appointments and sold jobs.
- Our ads clearly show the service, customer, and next step.
- We can name the campaign that generated our best customers.
0 to 2: Your lead system needs attention. 3 to 4: You have a foundation. 5 to 6: Focus on scale.
Resource 02
The Five-Minute Follow-Up Audit
If you cannot answer yes instantly, assume money is leaking there.
- Does every new lead get an immediate text and email?
- Does every missed call trigger an automatic text back?
- Does every open estimate receive multiple follow-ups?
- Do sequences stop automatically when somebody replies or books?
- Can your team see every call, text, and email in one place?
Resource 03
The Landing Page Funnel Map
The simplest path from attention to a real sales opportunity.
1Service-specific ad
2Clear landing page
3Fast lead capture
4Contact + attribution captured
5Immediate follow-up sequence
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